Marc Loire Fashions IPO to Close Today
By Shishta Dutta | Published at: Jul 2, 2025 01:16 PM IST
Mumbai, 2 July 2025: The ₹21 crore SME IPO of Marc Loire Fashions Ltd has received 83.6% subscription applications as of 10:30 AM on the final bidding day. With retail and non-institutional participation gaining significant momentum on Day 3, market watchers anticipate a full subscription or possible oversubscription by close.
Retail and HNI Demand Accelerate on Final Day of Bidding
Investor response surged on the last day, particularly from Retail Individual Investors (RIIs) and Non-Institutional Investors (NIIs). RIIs bid for 7.71 lakh shares across 643 applications, while NIIs contributed 9.81 lakh shares through 30 applications. Meanwhile, Qualified Institutional Buyers (QIBs) remained muted with just one application for 2,400 shares.
Segment-Wise Bidding Status (as of 10:22 AM, 2 July 2025)
| Category | Shares Bid For | Applications Received |
|---|---|---|
| Qualified Institutional Buyers | 2,400 | 1 |
| Non-Institutional Investors (NIIs) | 9,81,600 | 30 |
| Retail Individual Investors (RIIs) | 7,71,600 | 643 |
| Total | 17,55,600 | 674 |
Subscription Data Shows Rising Investor Confidence
As a percentage of the total issue, NIIs have subscribed 46.7%, while RIIs have subscribed 36.7%. Overall subscription stands at 83.6%, with potential for a strong close by end of the day.
Subscription Summary (as % of Total Issue)
| Category | Subscription % (approx.) |
|---|---|
| QIBs | 0.11% |
| NIIs | 46.7% |
| RIIs | 36.7% |
| Total | 83.6% |
In the retail category, cut-off bids totalled 1.24 lakh shares (240 applicants), while price-based bids reached 6.46 lakh shares (1,687 applicants), underscoring confidence in the IPO’s valuation.
IPO Details Point to Ambitious Expansion Plans
Marc Loire Fashions IPO, priced at a fixed ₹100 per share, requires a minimum investment of ₹1.20 lakh per lot of 1,200 shares. The offering comprises 21 lakh equity shares, with listing planned on the BSE SME platform. The company will raise ₹21 crore, out of which ₹18.75 crore will be net proceeds.
IPO Details at a Glance
| Detail | Information |
|---|---|
| Issue Size | ₹21.00 crore |
| Price per Share | ₹100 (Fixed Price) |
| Lot Size | 1,200 shares (₹1.20 lakh per lot) |
| Offer Period | June 30 – July 2, 2025 |
| Total Shares Offered | 21,00,000 equity shares |
| Lead Manager | Finshore Management Services Ltd |
| Registrar | Maashitla Securities Pvt Ltd |
| Market Maker | JSK Securities & Services Pvt Ltd |
| Exchange Listing | BSE SME Platform |
Listing and Allotment Timeline: What Investors Should Know
The public offering closes today, with final UPI and ASBA confirmations due by 7:00 PM. The allotment is expected on 3 July 2025, followed by refund initiation and demat credit on 4 July 2025. Listing is scheduled for 7 July 2025.
IPO Timeline
| Event | Date |
|---|---|
| Offer Start | June 30, 2025 |
| Offer Close | July 2, 2025 |
| Allotment | July 3, 2025 |
| Refund Initiation | July 4, 2025 |
| Demat Credit | July 4, 2025 |
| Listing | July 7, 2025 |
| Mandate End Date | July 17, 2025 |
Fresh Capital to Drive Retail Expansion and Product Diversification
Marc Loire Fashions plans to deploy the net proceeds of ₹18.75 crore primarily to open 15 exclusive brand outlets (EBOs) across 9 Indian states and expand into men’s footwear. The company also aims to increase its SKU count from 800 to 2,150.
Use of Proceeds
| Purpose | Allocation (₹ lakh) |
|---|---|
| Opening 15 Exclusive Brand Outlets (EBOs) | 526.88 |
| Purchase of Multi-purpose Footwear Racks | 40.08 |
| Working Capital | 935.22 |
| General Corporate Purposes | 373.32 |
Strong Revenue Growth and Profitability Strengthen Investor Interest
The company has posted consistent financial growth over the past three years. Revenue for FY 2025 reached ₹4,246.42 lakh, with a net profit of ₹470.54 lakh. Post-bonus Earnings Per Share (EPS) stood at ₹9.41, while net worth rose to ₹1,075.51 lakh.
Financial Highlights
| Metric | FY 2025 | FY 2024 | FY 2023 |
|---|---|---|---|
| Revenue (₹ lakh) | 4,246.42 | 4,040.07 | 3,743.72 |
| Net Profit (₹ lakh) | 470.54 | 407.69 | 65.63 |
| EPS (Post Bonus) | ₹9.41 | ₹8.15 | ₹1.31 |
| Net Worth (₹ lakh) | 1,075.51 | 604.98 | 197.28 |
| NAV per Share | ₹21.51 | ₹12.10 | ₹3.95 |
Promoter Holding to Drop but Remains Majority Post-IPO
Marc Loire’s promoters-Mr. Arvind Kamboj, Mrs. Shaina Malhotra, and Mr. Atul Malhotra—held 99.99% stake pre-IPO, which will reduce to 70.42% post-issue. All pre-IPO shares are subject to lock-in as per SEBI’s SME regulations.
Investors Watch Closely as Listing Nears
With strong interest from HNIs and growing retail traction, Marc Loire Fashions appears poised for full subscription by the end of Day 3. The upcoming listing on 7 July 2025 could mark a significant step in the brand’s retail journey.
About Marc Loire Fashions Ltd
Based in Delhi, Marc Loire Fashions specialises in fashion footwear for women—offering heels, flats, sneakers, and boots—through D2C, B2B, and e-commerce channels. The company is now entering men’s footwear and is expanding its brick-and-mortar footprint using the IPO proceeds.
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