Novus Loyalty IPO Day 1 Subscription Status: Subscription at 0.83x So Far
By HDFC SKY | Published at: Mar 17, 2026 06:11 PM IST
Mumbai, March 17: Novus Loyalty IPO, a ₹60.15 crore bookbuilding issue, opened for subscription on Tuesday and will close on March 20, 2026. The issue comprises a fresh issue of 30.70 lakh shares aggregating to ₹48.18 crore and an offer for sale of 8.20 lakh shares aggregating to ₹11.97 crore. The price band has been fixed at ₹139 to ₹146 per share.
Novus Loyalty IPO Day 1 Subscription Status
Novus Loyalty IPO was subscribed 0.83 times as of 5:04:35 PM on March 17, 2026 (Day 1).
Category-wise Novus Loyalty IPO Subscription Status
| Category | Subscription (times) |
| QIB (Ex Anchor) | 0.76 |
| NII (HNI) | 0.45 |
| Retail Investors | 1.04 |
| Total | 0.83 |
Novus Loyalty IPO Day’s Wise Subscription Summary
| Date | QIB (Ex Anchor) | NII | Retail | Total |
| March 17 2026 (Day 1) | 0.76 | 0.45 | 1.04 | 0.83 |
Novus Loyalty IPO Timeline
| Event | Date |
| Issue Open Date | March 17 2026 |
| Issue Close Date | March 20 2026 |
| Basis of Allotment | March 23 2026 |
| Initiation of Refunds | March 24 2026 |
| Credit of Shares | March 24 2026 |
| Listing Date | March 25 2026 |
Brief Overview Of The IPO
Novus Loyalty IPO is a bookbuilding issue aggregating to ₹60.15 crore. The price band is set at ₹139 to ₹146 per share, with a lot size of 1,000 shares. The minimum investment for retail investors stands at ₹2,92,000 for two lots, while HNI participation begins at three lots.
The company operates as a technology-driven loyalty and rewards solutions provider, serving sectors such as fintech, e-commerce, banking, FMCG and real estate. Its offerings include point-based reward systems, cashback programmes, and AI-enabled analytics delivered through both SaaS and on-premises models.
Source; https://www.bseindia.com/markets/publicIssues/DisplayIPO.aspxid=4496&type=IPO&idtype=1&status=L&IPONo=7637&startdt=17/Mar/2026
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