By Aseem Shrivastava | Published at: May 27, 2026 11:39 AM IST
Imagine a 106-page report accusing a corporate giant of “the largest fraud in history” destroying over $100 billion in market value. Now imagine that report was free.
That is exactly what happened in January 2023 when US short seller Hindenburg Research came after the Adani Group. How can a free document cause stocks to drop 60%? Why did investors run for the exits so fast?
Let me break down what really happened and why this shook the stock market so badly.
On January 24, 2023, Hindenburg Research published a massive 106-page report titled “Adani Group: How The World’s 3rd Richest Man Is Pulling The Largest Con In Corporate History”. The report alleged that the conglomerate engaged in “brazen stock manipulation and accounting fraud scheme over the course of decades”.
It also claimed that the Adani family created offshore shell companies in tax havens like Mauritius, the UAE, and the Caribbean Islands to artificially inflate share prices.
The allegations were extremely serious. Hindenburg also claimed that seven key listed Adani companies were overvalued by 85% on a fundamental basis, with sky-high debt levels and shares being used as collateral for loans.
The Adani Group hit back immediately. Group CFO Jugeshinder Singh called it a “malicious combination of selective misinformation and stale, baseless and discredited allegations”. He pointed out something crucial: Hindenburg had not even contacted the Group before publishing the report.
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The timing here was no coincidence. The report came out just as Adani Enterprises was launching a massive ₹20,000 crore (roughly $2.5 billion) Follow-on Public Offer (FPO). The Group called it a “brazen” attempt to sabotage India’s largest-ever FPO.
The damage was immediate and brutal. On the very first day of the FPO, the issue received bids for only 1% of the shares on offer. Retail investors largely stayed away, and the stock price dropped way below the FPO floor price.
Global bankers like Credit Suisse stopped accepting Adani bonds as collateral. The FPO eventually got cancelled. Chairman Gautam Adani said the board felt going ahead would not be “morally correct” under the circumstances.
The scale of the Adani market crash was impossible to ignore. In just six trading days, the combined market value of Adani Group companies fell by more than $100 billion, with losses at one point reaching a staggering $153 billion. The decline was sharp and immediate. Adani Enterprises, the group’s flagship company, lost nearly 60% of its market value, while other major companies such as Adani Green Energy and Adani Transmission also suffered steep declines. For investors, wealth disappeared in a matter of hours rather than over weeks or months, making the speed of the collapse especially alarming.
Adani Enterprises fell much more sharply than the other group companies for three main reasons. First, the Hindenburg report placed it at the centre of its allegations, making it the main target of investor panic.
Second, its ₹20,000 crore Follow-on Public Offer (FPO) was cancelled after the stock collapsed, severely damaging confidence.
Third, many investors had used its shares as collateral for loans. As prices fell, margin calls forced more selling, creating a cycle that pushed the stock down even further.
The damage extended beyond stock prices. Gautam Adani, who had recently become Asia’s richest man, saw his personal wealth shrink by tens of billions of dollars, pushing him down to the 16th position on the global billionaire rankings.
At the same time, Hindenburg Research, which had disclosed a short position against Adani companies before publishing its report, reportedly earned more than $4 million from the decline. As panic selling intensified, falling share prices reinforced investor fear, creating a cycle that deepened the crisis even further.
Months later, fresh allegations surfaced again. In August 2023, the Organised Crime and Corruption Reporting Project (OCCRP) claimed that millions of dollars were invested in Adani’s publicly traded stocks through “opaque” Mauritius funds that concealed the involvement of business partners of the Adani family. The Group dismissed it as “recycled allegations” from the Hindenburg report.
The Supreme Court stepped in and formed an expert committee to investigate. By May 2023, the committee gave its findings: no conclusive evidence of stock price manipulation by the Adani Group. The committee also found that the 13 overseas entities had conformed with all laws at the time. SEBI later confirmed no violation of related party regulations.
The answer to the question is simple. Nobody needed to pay for the report because its power came from the seriousness of the allegations, the perfectly timed ambush on a critical fundraising event, and the sheer panic it triggered among investors.
When a trusted name faces fraud accusations and cancels a major share sale, retail and institutional investors both run first and ask questions later. The free report worked because fear spreads faster than facts.
A single 106-page document crashed over $100 billion in market value for one simple reason. It hit at the perfect moment with explosive allegations that no investor could ignore. Sometimes, the most powerful weapon in the stock market costs nothing at all.
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