Radico Khaitan Shares Surge 6% as Magic Moments Posts Record Q1 Sales

Mumbai, July 6: Mumbai: Shares of Radico Khaitan Limited (NSE: RADICO) rose ₹240.50 or 6.18 per cent to ₹4,132.80 during intraday trading on Monday. The liquor company’s stock ended the day at ₹4,106.70, ₹214.40 or 5.51 per cent higher on positive news that Magic Moments, its flagship vodka brand, recorded highest quarterly sales for FY20 27.

RADICO opened at ₹3,940.00, touched an intra-day high of ₹4,137.00, and a low of ₹3,903.20 against the previous Friday’s close of ₹3,892.30. RADICO‘s volume weighted average price (VWAP) was ₹4,061.50 through Monday’s trade, indicating that it has traded well above its previous closing price so far. View RADICO stock intraday chart here.

RADICO’s order book had only buy quotes for the stock as of Monday’s close. Buy orders queued up 2,991 shares to purchase at ₹4,106.70 while no sellers were visible on the book, indicating strong appetite for the stock throughout the session.

Magic Moments Sells 3.25 Million Cases in Q1 FY2027, Posts 43 Per Cent Growth

Radico Khaitan’s flagship vodka brand Magic Moments sold 3.25 million cases in the first quarter of FY20 27, up from 2.27 million units in Q1 FY20 26. That represents growth of 43 per cent year-on-year, Radico Khaitan said on Sunday.

“The growth has been led by the company’s flagship brand Magic Moments, which sold 3.25 million cases in Q1FY27, up 43 per cent YoY,” the company said in a press statement.

The brand has consistently run at a rate of one million cases per month, helping Magic Moments maintain its place as the market leader in India and fifth-largest in the world. The brand currently commands an estimated 60 per cent market share of the domestic vodka category, which has seen a sustained structural shift in consumer preference.

Vodka flavour now accounts for more than 65 per cent of category volumes, Radico Khaitan said, driven by premiumisation and cocktail culture along with increasing consumption of alcohol at home. Together, these factors are expanding the appeal of white spirits among younger, legal-age drinkers.

Source: NSE quote data; Radico Khaitan Limited press release dated July 5, 2026