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TCS and Vodafone Idea Forge Five-Year AI Partnership to Transform Customer Experience

By Shishta Dutta | Published at: Sep 18, 2025 03:17 PM IST

TCS and Vodafone Idea Forge Five-Year AI Partnership to Transform Customer Experience
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Mumbai, September 18, 2025 – Tata Consultancy Services Ltd (TCS) (NSE: TCS, BSE: 532540) has announced a five-year partnership with Vodafone Idea (Vi) to transform and modernize the telecom operator’s business support systems with a next-generation AI-powered platform. The partnership is expected to provide Vi customers with faster, smarter, and more personalized digital experiences.

Partnership Highlights

The transformation will be driven by TCS’s market-leading products, TCS HOBS™ and TCS TwinX™:

  • TCS HOBS™ will offer the digital backbone for business support systems, providing agility, stability, and seamless integration at customer touchpoints.
  • TCS TwinX™ will introduce AI/ML-powered intelligence and scenario simulation to enhance responsiveness and deliver hyper-personalized customer interactions.

The merged platform will make service delivery faster, build resilience, and boost flexibility to adapt to changing consumer needs.

Management Commentary

Chief Technology Officer, Jagbir Singh, Vodafone Idea, commented: “Through this collaboration, Vi is undertaking a revolutionary journey to reinvent customer experience. Through the transformation of our BSS platforms with AI-based innovation, we are creating a new benchmark to provide quicker, smarter, and more personalized digital experiences. This partnership is an important milestone in our continued focus on innovation and operational excellence.”

Ujjwal Mathur, President & Country Head – India Business, TCS, said: The Vodafone Idea transformation program is designed on 15 years of TCS relationship. Leveraging our state-of-the-art AI capabilities and leading-edge products, we are dedicated to revamping Vi’s customer engagement and operational efficiency. This program marks a seminal milestone in catalyzing AI-driven transformation of Vi’s core business support system.”

REF: https://nsearchives.nseindia.com/corporate/TCS_CORPCS_18092025105141_PR_18Sep25_signed.pdf

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