Brigade Launches Mysuru Project Worth Over ₹300 Crore; Shares Gain Over 1%

Mumbai July, 21: Brigade Enterprises is expanding its residential footprint in Mysuru with the launch of Brigade Misty Greens, a premium apartment project that the company expects will generate more than ₹300 crore in revenue.

The development, spread across 4.5 acres, is being built under a joint development agreement and will offer three- and four-bedroom apartments across 14 towers. Located near the Chamundi Hills, the project is aimed at buyers looking for larger homes in one of Mysuru’s established residential pockets.

For Brigade, this isn’t an entry into a new market. The Bengaluru-based developer has been present in Mysuru for years and has already delivered several residential and commercial projects there. The latest launch adds to that pipeline as the company continues to tap demand beyond Bengaluru.

In its statement, Managing Director Pavitra Shankar said Mysuru remains an important market for Brigade and that the company sees sustained demand for premium housing backed by the city’s improving infrastructure and quality of life.

Stock Market Snapshot

The announcement was welcomed by investors.

Brigade Enterprises share price was trading at ₹570.00, up 1.10%, as of 2:26 PM IST on July 21.

The move in the stock was modest, but positive. While project launches don’t immediately contribute to earnings, they give investors a sense of the company’s future sales pipeline. A project with an estimated revenue potential of over ₹300 crore is another addition to Brigade’s inventory at a time when demand for organised housing in southern cities continues to hold up.

Company Background

Brigade Enterprises is among South India’s largest real estate developers, with projects spanning residential, commercial office spaces, retail, hospitality and mixed-use developments.

The company has built a sizeable presence across Bengaluru, Chennai, Hyderabad, Kochi and Mysuru, with residential launches continuing to be one of its primary growth drivers.

Conclusion

Brigade Misty Greens is another step in the developer’s steady expansion strategy rather than a headline-grabbing mega launch. Still, it adds a sizeable project to the company’s pipeline and underlines its long-term focus on Mysuru, a city where Brigade already has an established presence. Investors appeared to take the update positively, pushing the stock more than 1% higher during Tuesday’s trade.

Source:

https://www.nseindia.com/get-quote/equity/BRIGADE/Brigade-Enterprises-Limited

https://nsearchives.nseindia.com/corporate/BRIGADE_21072026133357_15PressReleaseandMaterialMistyGreen.pdf