Dabur shares down by more than 1% after company says sales moderated in September quarter

Dabur India share price is down today. At 1:00 p.m. IST, 8^th October, 2025, its stock price is down by 1.66%, trading at Rs 484.10. At this time, Nifty 50 index is down by 0.10%. In the past 5 days, Dabur’s stock is down by 1.09%.

The company’s shares are declining today after it said yesterday that its sales in the September quarter moderated because of customers deferring their purchases, waiting for lower GST rates to come into force. The lower GST rates came into effect on 22^nd September. Dabur said that distributors and retailers also deferred giving new orders as they tried to clear the higher priced inventory first.

85% of the products of Dabur now fall in the 5% GST bracket

Under the reduced GST tax regime, there are now only two existing tax categories – 5% and 18%. Goods classified as sin goods or luxury goods will be taxed at a higher rate of 40%. Around 85% of the products of Dabur now come in the 5% GST rate category.

Lower GST rates are likely to give a boost for demand for FMCG products by making them cheaper. Already in the first fortnight of the new GST regime, sales of many FMCG products jumped up sharply.

Dabur’s shares have underperformed this year

Dabur has lagged behind in performance with respect to some of its competitors in the FMCG category, for the past some time. In the past one month the stock has lost 11.39%. Year-to-date (YTD) in 2025, shares of the company have lost 5.27%. In the same period, Nifty 50 has gained 5.62%. Dabur’s stock has underperformed Nifty 50 index by more than 10% this year.

52-week high price of the stock is Rs 579.35. 52-week low price of the stock is Rs 433.30.

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Source: NSE